About Us

At Val’s Hallmark Regina East, we believe life’s moments—big and small—are worth celebrating.

We’re a local, family-owned business run by Robin, Michele, Stephanie, and Taylor—parents, daughter, and son-in-law—who share a love for helping people find meaningful gifts, thoughtful cards, and keepsakes that tell a story.

Our store is named in honour of Val, Robin’s mom. She believed in the importance of family, connection, and making memories—values that continue to inspire everything we do today.

More Than a Card Store

Whether you’re celebrating a birthday, welcoming a new baby, remembering a loved one, or getting ready for the holidays, we’re here to help you find just the right thing.

From Hallmark cards and Keepsake Ornaments to unique gifts and seasonal favourites, we’ve created a space where you can slow down, browse, and discover something special.

Here to Help You Celebrate

We love being part of your traditions—especially during ornament season, when the Dream Book arrives and wish lists begin.

Our goal is simple:
To make gift-giving easier, more meaningful, and a little more fun.

Visit Us

We’re proud to be part of the Regina community and look forward to welcoming you in-store.